Terms of service
Last updated 20 September 2026
This page is not finished. The operating company has not been registered yet, so its name, company number and registered office are shown in square brackets below. Everything else on this page describes how the service actually works today.
These terms are the agreement between [Registered company name] and you, the Restaurant using Counter Admin. Creating an account accepts them.
1. The service
Counter Admin lets a Restaurant build a digital Menu, publish it at a stable public link and QR code, translate it, and keep it current. Features differ by plan, and the plan you are on decides what your account may do.
The service is offered as it is. It is not sold as fit for any particular purpose, and it is not a substitute for professional advice about food safety, allergens or labelling law.
The service is run from the United Kingdom and is available to Restaurants anywhere. It is your responsibility to check that what you publish through it meets the food information, consumer, tax and pricing law that applies where your Restaurant trades. We do not check that for you, and some features may not suit every country.
2. Your account
You must be 18 or over and authorised to act for the Restaurant. Keep your credentials private. You are responsible for what happens under your account, including what the people you invite to your Organization do.
Tell us promptly if you believe your account has been used without your permission.
3. Your content, and who owns it
Your Menu content, photographs and logo stay yours. You grant only the licence the service needs to host, process, translate and publish that content on your instruction, and that licence ends when the content is deleted.
You confirm that you have the right to upload what you upload. In particular:
- You own or are licensed to use every photograph and logo you add.
- You have the right to digitise the Menu document you import. Uploading another business's Menu is your responsibility, not the service's.
- Your content is lawful. No content that infringes a third party's rights, that is unlawful, or that misrepresents what you sell.
4. Allergens, dietary claims and prices are yours
This is the most important clause in this document. A dietary or allergen marker in the product is a claim you make about your own food, not a claim the service makes. The import feature transcribes what is printed on the document you uploaded, flags every marker for review, and refuses to publish a Menu until a person has confirmed each one. That person is you.
Prices, availability, allergen information and dietary suitability on your published Menu are your statements to your customers. You are responsible for their accuracy and for meeting the food information law that applies to you. The service does not verify them and cannot be liable for them.
5. Machine-assisted features
Menu import, translation and photo advice send your uploaded document or Menu text to a model provider. These features are assistive and they are not always right. Every one of them produces a draft that a person must review and confirm; nothing a model produces is published on its own.
You are responsible for checking a machine-produced translation before it reaches a customer. Usage of these features is metered by your plan, and the meter is enforced on the server.
6. Acceptable use
Do not:
- Attempt to reach another Restaurant's data, or to bypass a plan limit.
- Probe, scan, overload or automate against the service beyond normal use, or run the upload and model endpoints in a way designed to burn cost.
- Resell or white-label the service without a written agreement.
- Upload malware, or content that is unlawful where your Restaurant operates.
7. Plans, billing and refunds
Paid plans are billed in advance by Stripe for the period you chose, and renew automatically until you cancel. Prices are shown before you subscribe, and a price change is announced before it takes effect at your next renewal.
Cancelling stops the next renewal. Access continues to the end of the period you have already paid for, and part-periods are not refunded unless the law where you are requires it.
Downgrading never deletes your content. Content over the new plan's allowance becomes read-only rather than being removed, and it comes back when you upgrade again.
If a payment fails, the subscription moves to past due and features may be limited until it is settled.
8. Availability
There is no uptime guarantee on the current plans. The service may be taken down for maintenance, and dependencies outside its control can fail.
9. Ending the agreement
You can close your account at any time. We may suspend or close an account that breaches these terms, that is being used unlawfully, or whose payment is long overdue, and we will tell you why unless the law stops us.
Export your Menu content before you close an account. After closure, data is deleted on the schedule in the privacy policy.
10. Liability
Nothing here limits liability for death or personal injury caused by negligence, for fraud, or for anything else that cannot be limited by law.
Otherwise, liability to you is capped at the fees you paid in the twelve months before the claim, and neither side is liable for lost profits, lost business, or lost or corrupted data arising indirectly.
11. Changes to these terms
These terms may change. A material change is announced in the workspace at least 30 days before it takes effect, and continuing to use the service after that accepts the new terms.
12. Law and disputes
This agreement is governed by the law of England and Wales, and its courts have exclusive jurisdiction. If you are a consumer, this does not remove the protection of the mandatory law where you live.
13. Contact
[Registered company name], [Registered office address]. Company number [Company registration number]. Email contact@counteradmin.net.
See also the privacy policy.